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Here’s your online marketing roadmap
When it comes to marketing and advertising, most prefer to stick with what they know and has worked in the past. But the internet changed all that. Put more control in the hands of consumers, not the...
View ArticleGiving New Realtors a Head Start
As mentioned by Tony in the Agentpress interviews, newcomers often struggle for months to get on their feet and make a decent living. They lack the local knowledge, contacts and experience. Their...
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WordPress Realty Sites
Are there better value options when it comes to Realty sites? One that has most of the fancy features of the big sites like realestate, harcourts etc, but without the huge price tag? Many independents...
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The Agentpress interviews
Here’s a review and samples taken from the new agentpress.com website. A site dedicated to help new and experienced Realtors do more online. Take more control of their own marketing and improve their...
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Create Property Videos on iPhone
Some clients hesitate spending $2,000-$5,000 for a professional property video. But what if you could offer video for a tenth of this cost? Even your iPhone 4s can make good videos. You just need to...
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How to test your website
Many Realtor agencies have their own website, but unsure how it stacks up against the competition or even if it’s liked by Google and can get traffic. They have little idea how well the site is coded...
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Forget the sales funnel, watch the plumbing
This phrase was taken from a Realty services blog in the US, 1000watt. The article that caught my attention had a Realtor ‘to-do’ list for 2013. The author touched upon the many inefficiencies and...
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Six reasons Realtors need their own website
With thousands of agents in NZ vying for business, it’s easy to get overlooked. The net provides the ideal way to market yourself more effectively – To set you apart from the crowd. 1. Build Your Brand...
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Mobile – The Big Opportunity for Realtors
There’s been an explosion the last 12 months around mobile. 43% of New Zealanders now regularly use their mobile phone for internet access, up from 15% a year ago. And the use of tablets will triple in...
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Personal or Company Branding?
Although the tenancy is to build your brand on top of a brand like ‘Best City Realty’ as opposed to ‘Brian Clark Realty’, interviews with Realtors who have tried both paths, indicates that the personal...
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